Lansing - Downtown Capital Area District Library, 9:30 – 2:00

Flint - Courtland Center Mall, 10:30 – 2:00

Saginaw - 1st Congregational Church (403 S. Jefferson Avenue), 9:00 – 1:00

Battle Creek - Battle Creek Family YMCA, 10:00 – 3:00

Wayne County* - Wayne County Community College – Downriver Campus (Ray Mix Room), *THURSDAY, Jan. 26, 10:00 – 2:00

Show Me the Money Day events differ from place to place. To see what the event nearest you is offering, visit the Show Me the Money Day website.

We live in a world full of opportunities for entertainment. Music, movies, games, cars, restaurants, resorts; the list goes on and on. Especially this time of year, we are bombarded with media images and mass marketing campaigns promoting all things ‘necessary’ for an exciting, happy, luxurious life. Seemingly almost by the minute, our entertainment options get bigger, flashier, newer and as we are told, ever more advanced. And of course, we continue to shell out money to buy the latest and greatest forms of entertainment. Really, who wants an iPhone 4 when you can have a 4s?? Siri is totally worth it.

In the asset building and financial empowerment world, we often cringe at the thought of how much encouragement and pressure Americans face every day to spend their money. Even worse, we hate to hear examples of individuals’ fiscal irresponsibility. How does a person who might not make rent blow their tax refund on a 40” flat screen TV?

No matter how you slice it, entertainment is irresistible. And realistically, how many people want to live a life where you only experience the ‘necessities’ and the rest of your income goes to the bank? Middle and upper income earners make purchases every day on material luxuries and exciting or relaxing experiences. Is the right to spend money on fun just something low income people must give up in order to follow a perfect budget because they don’t have much excess income?

I think we all deserve some entertainment in our lives. And as the saying goes, “If you can’t beat ‘em, join ‘em.” If people will part with their hard-earned money (and lots of it) to buy entertainment, then perhaps entertainment can incite people to put that same money toward more financially secure purposes. Is it possible to make good financial behaviors and choices – like saving – fun and exciting? Could saving be a form of entertainment?

The Doorways to Dreams Fund, the Michigan Credit Union League and individual credit unions across the state of Michigan have answered both questions with a resounding, “YES!”

These entities put their heads together to develop and launch the Save to Win savings product, available at participating Michigan credit unions since 2008. Save to Win is a one year Certificate of Deposit (CD) that offers savers chances to win $100,000, and other smaller cash prizes, every time they save $25. The account successfully weds entertainment with savings. Account holders get to experience the excitement of the opportunity to win large amounts of cash, while at the same time accumulating savings for future expenses, emergency needs, or even to be used as a stepping stone to longer term savings vehicles or purchase of an asset.

What’s more, Save to Win is fair and exciting for people of all income levels. The product is inclusive – it requires a minimum initial deposit of only $25 – and includes provisions that prevent people with more money from skewing the chance to win – savers are limited to 10 raffle entries per month. Through analysis of savings data from the product’s initial years, Save to Win has proven to reach and result in real savings accumulation by low-income earners, the un- and under-banked and other population groups often disconnected from the formal financial services sector. Save to Win provides a chance to save that is appealing to people whose needs and preferences are not often taken into great consideration in the design of formal financial products.

Save to Win shows that it is possible to experience an element of fun while saving. With a little innovative thinking, financial products can be designed to provide savers entertainment, while at the same time increasing their financial stability. Prize-linked savings models are a win-win for fun and financial security!

-Megan

*For more information about Save to Win, visit www.savetowin.org.

If you have questions or would like further information, please contact email me.

[Written by Doug Brown, Director of Development at ASTI Environmental.]

So you’re going to a business holiday party…

I would like to share some helpful tips on how to attend a Business Holiday Party and what pitfalls to avoid. I am a bit of an expert as I have broken just about every rule I will cite:

• Notice the first word in Business Holiday Party is Business. Your goal is to get a business opportunity, not “win the party.”

• Leave the cell phone/Droid/iPad/Blackberry/iPad/iPhone/iMac/iDon’t Care in the car – no one cares how fast you can move your thumbs when your business contact is about to grant you an opportunity. Your text can wait – you are really not that important :) and if you were, you would have someone to handle communications for you.

• Bring your own name badge. Yes this sounds a little weird, but if the adhesive or clamp on the back of your name badge has ever ruined your clothes you know what I mean. Your name sloppily handwritten with a heavy black sharpie does not make a good first impression either.

• My mom always said to stay away from religion, cars and politics when trying to be a good conversationalist and my mother was always right. Quoting Rush Limbaugh or Rachel Maddow will not win you many friends.

• Watch the drinks – no one does business with the life of the party; they are merely amused by them. If it’s cocktails only, drink ginger ale or club soda and let ‘em wonder what’s really in your glass.

• Unless you are Will Ferrell don’t try to be funny – you are at a business meeting trying to make a professional connection that can help grow your business.

• Arrive early / leave early. The host (or your desired target) will be accessible early in the evening and you will have access to a decision maker before it gets crowded.

• Forget what your mother told you and talk to strangers. Engage the first person you make eye contact with in a conversation and see where it takes you. There is nothing worse than hovering around “Mr./Ms. Big” waiting to lay your witty line on them along with everyone else.

• As for eye contact, don’t let your eyes wander around the room looking for a “better” contact – have the courtesy to give your undivided attention. Excuse yourself politely if the conversation is strained or they are not a suitable target for business.

• Be a good listener – people are often more impressed and will open up when you pay attention to what they have to say (feign attention if they are boring the bejesus out of you).

• If an opportunity presents itself, wait until your conversation ends then find a quiet place to write down as many details from your conversation as you can on the back of the individual’s business card or a index card – it sounds crazy but it works. If you do not recap the conversation at that moment you will mess it up the next morning when you try to reconstruct the conversation- I guarantee it!

• While you are at it, try to write down the folks you chatted with even if you didn’t get their business card.

• Drop all contacts a hand-written note (not an email) the next day and include your business card (assume they lost it or “mistakenly” pitched it.)